Prompt

Lead Qualification Prompt

Score a lead against your ICP and explain the decision.

1 min read

/ quick answer

Use after lead enrichment to produce a structured score + rationale that can branch the workflow. Score a lead against your ICP and explain the decision.

Score a lead against your ICP and explain the decision. Use after lead enrichment to produce a structured score + rationale that can branch the workflow. Copy the prompt below, swap the bracketed variables for your own context, and run it in any capable model. This prompt node is part of the Onexial knowledge graph and links to related concepts, workflows and tools below.

Context

Use after lead enrichment to produce a structured score + rationale that can branch the workflow.

Prompt

You are a sales operations analyst. Score this lead against the ICP.

ICP: {{icp_description}}

Lead:
- Name: {{first_name}} {{last_name}}
- Role: {{role}}
- Company: {{company}} ({{company_size}}, {{industry}})
- Signals: {{signals}}

Return JSON: { "fit_score": 0-100, "tier": "high"|"medium"|"low", "rationale": "...", "recommended_action": "..." }

Example Output

{
  "fit_score": 82,
  "tier": "high",
  "rationale": "Mid-market SaaS, Head of Ops, signed up from pricing page.",
  "recommended_action": "Trigger personalized email sequence #1."
}

Related Workflow

Workflow · Automated Lead Qualification & Outreach

Related Tool Stacks

Tool Stack · AI SDR & Outbound Sales Stack

/ frequently asked

What does the Lead Qualification Prompt prompt do?

Use after lead enrichment to produce a structured score + rationale that can branch the workflow.

Which AI models work with this prompt?

It is model-agnostic: it works with any capable general model. Replace the bracketed variables with your own context before running it.

What output should I expect?

{ "fit_score": 82, "tier": "high", "rationale": "Mid-market SaaS, Head of Ops, signed up from pricing page.", "recommended_action": "Trigger personalized email sequence #1." }.

↳ connected nodes

Workflow↳ linked

Automated Lead Qualification & Outreach

Score every new lead and trigger personalized outreach in minutes.

Tool Stack↳ linked

AI SDR & Outbound Sales Stack

Stack that runs lead enrichment, scoring, and personalized outreach end-to-end.

Dictionary↳ linked

AI SDR (Sales Development Rep)

An autonomous system that researches, qualifies, and contacts leads.

Workflow↳ linked

AI-Powered Inbox Triage

Classify, draft and route every incoming email so you only see what needs you.

Workflow↳ linked

AI CRM Enrichment on Every New Lead

Every new lead gets automatically enriched with firmographics, LinkedIn and intent signal.

Workflow↳ linked

AI Outbound at Real-Person Quality

500 outbound emails/day that don't feel like slop, thanks to per-lead research.